WORK

Redesigning Apartments.com App

The app looked dated, hid key information, buried the price, and made simple tasks hard.

I rebuilt the core renter journey, from search results to property details, around modern tap targets, consistent spacing, and clearer information hierarchy.

Year

2026

Role

Product Designer

Team

1 Product Designer

1 Design Lead

1 Product Manager

6 Developers

Status

Shipped

IMPACT

+7.1%

iOS engagement time per session

+3.2%

Android engagement time per session

4.9/5.0

App Store rating

Measured 15 weeks after launch vs. the previous release (9 weeks before). Ratings as of Sep 16, 2026.

THE PROBLEM

Start by auditing what already exists

Before designing anything new, I screenshot the current app, numbered every friction point, and ranked them. This audit became the shared source of truth.

Search Results Page

How might help renters compare listings at a glance, and act on while supporting the business goal of increasing leads?

RESEARCH

What renters told us

Mix methods: interviews explain the why, surveys show the how many, and competitor teardowns show what is already normal.

1.9k

App-Review Comments Mined

214

Survey Responses

3

Competitor Analysis

Measured 15 weeks after launch vs. the previous release (9 weeks before). Ratings as of Sep 16, 2026.

Search Results Page

"Sorry to compare but Zillow has you beat... the fine, small details of the interface and cosmetics, navigation and search to name some things…"

- A real user

THE APPROACH

Lead with what renters compare

Price by bed type, location, and highlights go to the top of every card. Secondary details go below.

Increase tap target

Lead buttons and media icons meet 44pt on iOS and 48dp on Android.

One pattern, every surface

The placard, the map card, and the listing page share the same structure, so renters don’t have to relearn the layout.

DESIGN CONSIDERATIONS

The most important tap had to be the easiest one.

I made leads equal width with a gap on the 8pt grid, and sized them to meet 44pt on iOS and 48dp on Android, with the hit area extending past the visible button.

Lead Buttons

DESIGN EXECUTION

XYZ

XYZ

Clickcard

Top of Listing Details Page

Amenities Exploration

FINAL DESIGN

Built for scanning

Renters want three answers fast: what it costs, where it is, and what it offers. The old app failed to have clear information hierarchy and buttons fell below platform tap-target minimums.

Key Screens

Clickcard

Top of Listing Details Page

SHIPPING IT

Design doesn’t end at handoff

I designed and wrote specs for every variation, on both iOS and Android.

Hours of Labor for Clickcard + Placard Variations

VQA/Working with Devs

ReflectionS

Small details add up

Tap targets and spacing seem minor alone, but together they made the app feel modern again.

Consistency beats cleverness

Certain decision taught me to favor patterns renters already recognize.

QA is part of design

Documenting every variation was tedious, but it kept both platforms from drifting apart.

What the team said

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Crafting with intentionality.

ryunsooshim@gmail.com

©2026 ryun shim ࣪𖤐.ᐟ

Crafting with intentionality.

ryunsooshim@gmail.com

©2026 ryun shim ࣪𖤐.ᐟ